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Olmed, a Leading Polish Online Pharmacy, Outlines the Future of Healthcare E-Commerce in Central Europe

Family-founded in Lodz and now led by second-generation CEO Jakub Lisinski, Olmed is one of Poland’s fastest-growing licensed online pharmacies. The company reports that revenue has increased from just over PLN 70 million to nearly PLN 300 million within the past five years, with management targeting PLN 1 billion in the coming years as it continues to invest in trust, speed, and technology across OTC medicines, supplements, and e-prescription services. Leadership transitioned to Jakub Lisinski, who advanced from joining the company in 2020 to Vice President in 2022 and President in 2023, a rapid succession reflecting both continuity and ambition. Healthcare E-Commerce on the Rise The healthcare sector in Central and Eastern Europe is undergoing rapid digitalisation.

Analysts point to rising internet access, evolving consumer expectations and better logistics as key drivers reshaping how people buy OTC medicines, supplements and wellness products online. Estimates vary by source, but most agree that Poland is among the region’s most dynamic e-commerce health markets, with continued growth expected as e-prescriptions and digital pharmacy services become more familiar to consumers. Compared with some Western European markets, the CEE region features diverse regulatory environments; Poland and several neighbours have enabled licensed pharmacies to sell OTC products online under clear rules, while prescription medicines remain dispensed in-pharmacy. Olmed is widely recognised as a licensed online pharmacy in Poland. Consumers increasingly value the convenience of transparent product information and reliable delivery for everyday health needs, trends that are redefining access to non-prescription products across Central Europe.

Olmed’s Focus: Trust, Speed and Knowledge

Operating as a licensed online pharmacy in Poland, Olmed focuses on three practical pillars that matter most to consumers and regulators. Trust means sourcing from verified suppliers, publishing transparent product information and operating under EU and Polish pharmacy rules, including clear policies on shipping, returns and data privacy. Speed is about predictable dispatch service levels and reliable delivery windows for time-sensitive everyday health needs. Knowledge refers to a growing content hub of rankings, comparisons and expert-checked articles that help people understand OTC and supplement categories without medical advice. “The future of healthcare e-commerce is about trust, technology and speed,” said Jakub Lisinski, CEO of Olmed. “We’re investing in licensed, transparent operations, faster and more predictable delivery, and a clearer content experience so people can confidently find everyday health essentials online.

Family Roots and Succession Olmed was founded in Lodz by the Lisinski family and has grown from a local pharmacy heritage into a nationally recognised online brand. This succession from first to second generation was completed in less than three years: Jakub Lisinski entered the company in 2020, became Vice President in 2022 and President in 2023. This swift and successful transition anchors Olmed in its family values while equipping it with modern e-commerce execution, licensed operations, transparent product information and predictable fulfilment. The continuity of ownership supports a long-term approach to compliance, service quality and customer trust, while steady investment in technology, content and logistics strengthens the company’s foundation for sustainable growth. These roots anchor the brand in Lodz and Poland even as Olmed builds capabilities that can support future regional ambitions.

Investing for the Next Stage

To support rising digital adoption across Central and Eastern Europe, Olmed is enhancing its technology stack to improve search and product discovery, refining fulfilment workflows to strengthen last-mile reliability and returns, and expanding practical, plain-language content that reduces confusion around OTC and supplement categories. The company continues to align with EU and Polish requirements while building the internal capabilities needed to serve larger demand without compromising on compliance or clarity.

Momentum and Recognition

Industry analysts point to the rapid growth of Poland’s e-pharmacy market in recent years, with Olmed recognised among the country’s fast-growing online pharmacy brands. The company believes that clear licensing, robust supplier standards, transparent information and responsive customer support will remain key differentiators as healthcare e-commerce becomes part of everyday life across Central and Eastern Europe.

Poland Today, Regional Ambition

Olmed currently focuses on strengthening its position in the Polish healthcare e-commerce market, where demand for licensed online access to OTC medicines, supplements and wellness products continues to grow. The company’s near-term priorities include refining its technology stack, improving fulfilment reliability and expanding consumer-friendly content resources. These investments are designed to consolidate Olmed’s role as a trusted online pharmacy in Poland, while also aligning with broader digital health trends observed across Central and Eastern Europe.

About Olmed

Olmed is a licensed online pharmacy in Poland, founded in Lodz by the Lisinski family and now led by second-generation CEO Jakub Lisinski. The company combines licensed operations and transparent product information with predictable dispatch and delivery, responsive customer support and a growing content hub covering everyday health topics across OTC medicines and supplements. Locally, the brand is often referred to as “Apteka Olmed.”

Learn more at www.aptekaolmed.pl.

Media Contact
Company Name: OLMED Spolka z ograniczona odpowiedzialnoscia Sp. K.
Contact Person: Jakub Lisinski
Email: Send Email
Phone: +48 42 233 49 09
City: LODZ
Country: Poland
Website: www.aptekaolmed.pl