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WD-40 Company Reports Third Quarter 2025 Financial Results

~ Net Sales of Maintenance Products up 6 percent Year-To-Date ~

~ Management Narrows Net Sales Outlook; Raises Operating Income and EPS Guidance ~

WD-40 Company (NASDAQ:WDFC), a global marketing organization dedicated to creating positive lasting memories by developing and selling products that solve problems in workshops, factories and homes around the world, today reported financial results for its third fiscal quarter ended May 31, 2025.

Third Quarter Highlights and Summary:

  • Total net sales were $156.9 million, an increase of 1 percent compared to the prior year fiscal quarter.
  • Translation of the Company’s foreign subsidiaries’ results from their functional currencies to U.S. dollars had an unfavorable impact on net sales of approximately $1.6 million for the current quarter.
  • Maintenance product sales were $150.4 million, an increase of 2 percent compared to the prior year fiscal quarter.
  • Gross margin was 56.2 percent compared to 53.1 percent in the prior year fiscal quarter.
  • Selling, general, and administrative expenses were $51.5 million, up 13 percent compared to the prior year fiscal quarter.
  • Advertising and sales promotion expenses were $9.2 million, down 2 percent compared to the prior year fiscal quarter. These expenses accounted for 5.8 percent of total net sales, down from 6.0 percent in the prior year fiscal quarter.
  • Operating income was $27.4 million, an increase of 1 percent from the prior year fiscal quarter.
  • Net income was $21.0 million, an increase of 6 percent from the prior year fiscal quarter.
  • Diluted earnings per share were $1.54 compared to $1.46 in the prior year fiscal quarter, an increase of 5 percent.

“Today we reported third quarter net sales of $156.9 million — a new record high for net sales in a quarter — reflecting a modest 1 percent year-over-year increase,” said Steve Brass, president and chief executive officer. “Our core maintenance products grew 2 percent in the quarter and are up 6 percent year-to-date, aligning with our long-term growth objectives. At the same time, we’ve made significant progress on gross margin recovery, reaching 56 percent in the third quarter — an improvement of 310 basis points over last year. We now expect to exceed our 55 percent long-term gross margin target for the fiscal year 2025, a full year ahead of schedule. While we remain mindful of external risks, we’re confident in our trajectory and our ability to deliver on the measures that drive long-term value creation for our stockholders.”

Net Sales by Segment (in thousands):

Three Months Ended May 31,

 

Nine Months Ended May 31,

2025

 

2024

 

Dollars

 

Change

 

2025

 

2024

 

Dollars

 

Change

Americas (1)

$

78,162

 

$

75,103

 

$

3,059

 

 

4

%

 

$

213,127

 

$

202,685

 

$

10,442

 

5

%

EIMEA (2)

 

56,705

 

 

 

59,399

 

 

 

(2,694

)

 

(5

)%

 

 

173,763

 

 

 

162,466

 

 

 

11,297

 

 

7

%

Asia-Pacific (3)

 

22,048

 

 

 

20,543

 

 

 

1,505

 

 

7

%

 

 

69,624

 

 

 

69,415

 

 

 

209

 

 

%

Total

$

156,915

 

 

$

155,045

 

 

$

1,870

 

 

1

%

 

$

456,514

 

 

$

434,566

 

 

$

21,948

 

 

5

%

Third Quarter Highlights by Segment:

Americas

  • The Americas segment represented 50 percent of total net sales in the third quarter.
  • Total net sales in the Americas increased 4 percent in the third quarter compared to the prior year fiscal quarter primarily due to a 5 percent increase in net sales of WD-40® Multi-Use Product. WD-40® Multi-Use Product sales increased most significantly in the United States, which increased $3.0 million compared to the prior year fiscal quarter. Sales growth in the United States was largely attributable to increased promotional activity and the timing of customer orders. These increases were slightly offset by lower sales of WD-40® Multi-Use Product in Canada, which were down $0.2 million due to changes in distribution and reduced promotional activity. Sales in Latin America remained constant.
  • Net sales of WD-40 Specialist® increased $0.4 million, or 4 percent, compared to the prior year fiscal quarter primarily due to expanded distribution in the United States.
  • Translation of the Company’s foreign subsidiaries’ results from their functional currencies to U.S. dollars had an unfavorable impact on net sales in the Americas of approximately $1.8 million for the current quarter.

EIMEA

  • The EIMEA segment represented 36 percent of total net sales in the third quarter.
  • Total net sales in EIMEA decreased 5 percent in the third quarter compared to the prior year fiscal quarter primarily due to a 6 percent decrease in net sales of WD-40® Multi-Use Product. WD-40® Multi-Use Product sales decreased $2.6 million resulting from a decrease in sales volume in the EIMEA distributor markets, primarily in Turkey and the Middle East. This was driven by the timing of customer orders as well as operational changes in the region. These decreases were partially offset by increases in most of the EIMEA direct markets.
  • Net sales of WD-40 Specialist® increased $1.3 million, or 15 percent, compared to the prior year fiscal quarter primarily due to higher sales volume as a result of increased promotional activity for our WD-40 Specialist® Bike product line in the DACH region, as well as stronger levels of demand in France and other direct markets.
  • Translation of the Company’s foreign subsidiaries’ results from their functional currencies to U.S. dollars had a favorable impact on net sales in EIMEA of approximately $0.4 million for the current quarter.

Asia-Pacific

  • The Asia-Pacific segment represented 14 percent of total net sales in the third quarter.
  • Total net sales in Asia-Pacific increased 7 percent in the third quarter compared to the prior year fiscal quarter primarily due to a 10 percent increase in sales of WD-40® Multi-Use Product. WD-40® Multi-Use Product sales increased by $0.9 million in China and by $0.6 million in the Asia distributor markets. The growth in China was due to successful promotional programs and expanded distribution. The growth in the Asia distributor markets was driven by successful promotional programs and increased demand, particularly in Indonesia and Taiwan.
  • Net sales of WD-40 Specialist® increased 6 percent primarily due to higher sales volume from successful promotional programs and marketing activities in the Asia distributor markets and China.
  • Homecare and cleaning product sales, which remain a strategic focus for the Company in Australia, decreased 8 percent due to reduced promotional activity and the timing of customer orders.
  • Translation of the Company’s foreign subsidiaries’ results from their functional currencies to U.S. dollars had an unfavorable impact on net sales in Asia-Pacific of approximately $0.2 million for the current quarter.

Net Sales by Product Group (in thousands):

Three Months Ended May 31,

 

Nine Months Ended May 31,

2025

 

2024

 

Dollars

 

Change

 

2025

 

2024

 

Dollars

 

Change

WD-40 Multi-Use Product

$

120,687

 

$

119,053

 

$

1,634

 

 

1

%

 

$

352,926

 

$

333,964

 

$

18,962

 

 

6

%

WD-40 Specialist

 

22,028

 

 

 

20,224

 

 

 

1,804

 

 

9

%

 

 

59,762

 

 

 

53,883

 

 

 

5,879

 

 

11

%

Other maintenance products (4)

 

7,687

 

 

 

7,885

 

 

 

(198

)

 

(3

)%

 

 

22,538

 

 

 

22,699

 

 

 

(161

)

 

(1

)%

Total maintenance products

 

150,402

 

 

 

147,162

 

 

 

3,240

 

 

2

%

 

 

435,226

 

 

 

410,546

 

 

 

24,680

 

 

6

%

HCCP (5)

 

6,513

 

 

 

7,883

 

 

 

(1,370

)

 

(17

)%

 

 

21,288

 

 

 

24,020

 

 

 

(2,732

)

 

(11

)%

Total

$

156,915

 

 

$

155,045

 

 

$

1,870

 

 

1

%

 

$

456,514

 

 

$

434,566

 

 

$

21,948

 

 

5

%

  • Net sales of maintenance products, which are considered the primary strategic focus for the Company, represented 96 percent of total net sales in the third quarter. Net sales of maintenance products increased 2 percent in the third quarter compared to the prior year fiscal quarter primarily due to higher sales of WD-40® Multi-Use Product in the United States and certain Asia-Pacific regions such as China and the Asia distributor markets.
  • Net sales of homecare and cleaning products represented 4 percent of total net sales in the third quarter. Net sales of homecare and cleaning products decreased 17 percent in the third quarter compared to the prior year fiscal quarter. The Company has announced its intent to sell its homecare and cleaning product portfolios in the Americas and United Kingdom.

Dividend and Share Repurchase Update

  • On June 17, 2025, the Company’s board of directors declared a regular quarterly dividend of $0.94 per share payable on July 31, 2025 to stockholders of record at the close of business on July 18, 2025.
  • On June 16, 2025, the Company’s board approved an extension of the expiration date to August 31, 2026 for the 2023 Repurchase Plan, which became effective on September 1, 2023 and was set to expire August 31, 2025. The Company is currently authorized to acquire up to $50.0 million of its outstanding shares through the expiration date of August 31, 2026, of which $32.2 million remains available for the repurchase of shares of common stock as of May 31, 2025.
  • During the period from September 1, 2024 through the end of the third quarter, the Company repurchased 39,000 shares at a total cost of $9.7 million.
  • The timing and amount of repurchases under the plan are based on terms and conditions as may be acceptable to the Company’s chief executive officer and chief financial officer, subject to present loan covenants, and in compliance with all laws and regulations applicable thereto.

Updated Fiscal Year 2025 Guidance

The Company updated the following fiscal year guidance. This guidance is on a pro forma basis, excluding the full fiscal year financial impact of certain homecare and cleaning products classified as assets held for sale and the impact of the previously disclosed uncertain tax position benefit.

  • Net sales growth from the pro forma 2024 results has been narrowed to be projected to be between 6 and 9 percent, with net sales between $600 million and $620 million, after adjusting for estimated translation impacts of foreign currency.
  • Gross margin for the full year continues to be expected to be between 55 and 56 percent.
  • Advertising and promotion investments continues to be projected to be around 6 percent of net sales.
  • Operating income has been increased to be projected to be between $96 million and $101 million. This range now reflects anticipated growth of between 7 to 12 percent compared to 2024 pro forma results.
  • The provision for income tax continues to be expected to be around 22.5 percent.
  • Diluted earnings per share have been increased and are now expected to be between $5.30 and $5.60 based on an estimated 13.5 million weighted average shares outstanding. This new range reflects anticipated growth of between 12 to 18 percent compared to 2024 pro forma results.

This guidance is expressed in good faith and is based on management’s current view of anticipated results on a pro forma basis. Unanticipated inflationary headwinds, foreign currency exchange fluctuations, changes in trade tariffs, and other unforeseen events may further affect the Company’s financial results. Net sales guidance is adjusted for estimated translation impact of foreign currency use weighted average fiscal year 2024 foreign currency exchange rates. In the event the Company is unsuccessful in the divestiture of its assets currently held for sale, its guidance would be positively impacted by approximately $20 million in net sales, approximately $6 million in operating income, and approximately $0.33 in diluted EPS for the full fiscal year.

Webcast Information

As previously announced, WD-40 Company management will host a live webcast at approximately 2:00 p.m. PDT today to discuss these results. Other forward-looking and material information may also be discussed during this call. Please visit http://investor.wd40company.com for more information and to view supporting materials.

About WD-40 Company

WD-40 Company is a global marketing organization dedicated to creating positive lasting memories by developing and selling products that solve problems in workshops, factories, and homes around the world. The Company owns a wide range of well-known brands that include maintenance products and homecare and cleaning products: WD-40® Multi-Use Product, WD-40 Specialist®, 3-IN-ONE®, GT85®, 2000 Flushes®, no vac®, 1001®, Spot Shot®, Lava®, Solvol®, X-14®, and Carpet Fresh®.

Headquartered in San Diego, California, USA, WD-40 Company recorded net sales of $590.6 million in fiscal year 2024 and its products are currently available in more than 176 countries and territories worldwide. WD-40 Company is traded on the NASDAQ Global Select Market under the ticker symbol “WDFC.” For additional information about WD-40 Company please visit http://www.wd40company.com.

Forward-Looking Statements

Except for the historical information contained herein, this press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements reflect the Company’s current expectations with respect to currently available operating, financial and economic information. These forward-looking statements are subject to certain risks, uncertainties and assumptions that could cause actual results to differ materially from those anticipated in or implied by the forward-looking statements. These forward-looking statements are generally identified with words such as “believe,” “expect,” “intend,” “plan,” “project,” “could,” “may,” “aim,” “anticipate,” “target,” “estimate” and similar expressions.

These forward-looking statements include, but are not limited to, discussions about future financial and operating results, including: expected benefits from any acquisition or divestiture transaction; acquired business not performing as expected; assuming unexpected risks, liabilities and obligations of the acquired business; disruption to the parties’ business as a result of the announcement and acquisition or divestiture transaction; integration of acquired business and operations into the Company; the Company's ability to successfully complete any planned divestiture; expected timing of the closing for the divestiture; expected proceeds from the divestiture; the intended use of proceeds by the Company from the divestiture transaction; impact of the divestiture transaction on the Company's stock price or EPS; growth expectations for maintenance products; expected levels of promotional and advertising spending; anticipated input costs for manufacturing and the costs associated with distribution of our products; plans for and success of product innovation, the impact of new product introductions on the growth of sales; anticipated results from product line extension sales; expected tax rates and the impact of tax legislation and regulatory action; changes in the political conditions or relations between the United States and other nations; changes in trade policies and tariffs; the impacts from inflationary trends, supply chain constraints and supply chain disruptions; changes in interest rates; and forecasted foreign currency exchange rates and commodity prices.

The Company’s expectations, beliefs and forecasts are expressed in good faith and are believed by the Company to have a reasonable basis, but there can be no assurance that the Company’s expectations, beliefs or forecasts will be achieved or accomplished. All forward-looking statements reflect the Company’s expectations as of July 10, 2025. We undertake no obligation to revise or update any forward-looking statements.

Actual events or results may materially differ from those projected in forward-looking statements due to various factors, including, but not limited to, those identified in Part I—Item 1A, “Risk Factors,” in the Company’s Annual Report on Form 10-K for the fiscal year ended August 31, 2024 which the Company filed with the SEC on October 21, 2024, and in the Company’s Quarterly Report on Form 10-Q for the period ended May 31, 2025, which the Company expects to file with the SEC on July 10, 2025.

Table Notes and General Definitions

(1)

The Americas segment consists of the U.S., Canada and Latin America.

(2)

The EIMEA segment consists of countries in Europe, India, the Middle East and Africa.

(3)

The Asia-Pacific segment consists of Australia, China and other countries in the Asia region.

(4)

The Company markets its other maintenance products under the GT85® and 3-IN-ONE® brand names.

(5)

The Company markets its homecare and cleaning products (“HCCP”) under the X-14®, 2000 Flushes®, Carpet Fresh®, no vac®, Spot Shot®, 1001®, Lava®, and Solvol® brand names.

WD-40 COMPANY

CONDENSED CONSOLIDATED BALANCE SHEETS

(Unaudited and in thousands, except share and per share amounts)

 

May 31,

2025

 

August 31,

2024

Assets

 

 

 

Current assets:

 

 

 

Cash and cash equivalents

$

51,682

 

 

$

46,699

 

Trade and other accounts receivable, net

 

112,409

 

 

 

117,493

 

Inventories

 

77,249

 

 

 

79,088

 

Other current assets

 

25,117

 

 

 

12,161

 

Total current assets

 

266,457

 

 

 

255,441

 

Property and equipment, net

 

60,101

 

 

 

62,983

 

Goodwill

 

96,951

 

 

 

96,985

 

Other intangible assets, net

 

2,356

 

 

 

6,222

 

Right-of-use assets

 

13,492

 

 

 

11,611

 

Deferred tax assets, net

 

1,068

 

 

 

993

��

Other assets

 

15,527

 

 

 

14,804

 

Total assets

$

455,952

 

 

$

449,039

 

 

 

 

 

Liabilities and Stockholders’ Equity

 

 

 

Current liabilities:

 

 

 

Accounts payable

$

27,801

 

 

$

35,960

 

Accrued liabilities

 

29,091

 

 

 

31,272

 

Accrued payroll and related expenses

 

25,962

 

 

 

26,055

 

Short-term borrowings

 

10,264

 

 

 

8,659

 

Income taxes payable

 

603

 

 

 

1,554

 

Total current liabilities

 

93,721

 

 

 

103,500

 

Long-term borrowings

 

85,562

 

 

 

85,977

 

Deferred tax liabilities, net

 

9,766

 

 

 

9,066

 

Long-term operating lease liabilities

 

8,388

 

 

 

5,904

 

Other long-term liabilities

 

1,453

 

 

 

14,066

 

Total liabilities

 

198,890

 

 

 

218,513

 

 

 

 

 

Commitments and Contingencies

 

 

 

Stockholders’ equity:

 

 

 

Common stock — authorized 36,000,000 shares, $0.001 par value; 19,954,495 and 19,925,212 shares issued at May 31, 2025 and August 31, 2024, respectively; and 13,538,864 and 13,548,581 shares outstanding at May 31, 2025 and August 31, 2024, respectively

 

20

 

 

 

20

 

Additional paid-in capital

 

178,475

 

 

 

175,642

 

Retained earnings

 

532,180

 

 

 

499,931

 

Accumulated other comprehensive loss

 

(28,075

)

 

 

(29,268

)

Common stock held in treasury, at cost — 6,415,631 and 6,376,631 shares at May 31, 2025 and August 31, 2024, respectively

 

(425,538

)

 

 

(415,799

)

Total stockholders’ equity

 

257,062

 

 

 

230,526

 

Total liabilities and stockholders’ equity

$

455,952

 

 

$

449,039

 

WD-40 COMPANY

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited and in thousands, except per share amounts)

 

Three Months Ended May 31,

 

Nine Months Ended May 31,

2025

 

2024

 

2025

 

2024

 

 

 

 

 

 

 

 

Net sales

$

156,915

 

 

$

155,045

 

 

$

456,514

 

 

$

434,566

 

Cost of products sold

 

68,804

 

 

 

72,657

 

 

 

204,600

 

 

 

203,684

 

Gross profit

 

88,111

 

 

 

82,388

 

 

 

251,914

 

 

 

230,882

 

 

 

 

 

 

 

 

 

Operating expenses:

 

 

 

 

 

 

 

Selling, general and administrative

 

51,541

 

 

 

45,564

 

 

 

151,054

 

 

 

134,722

 

Advertising and sales promotion

 

9,160

 

 

 

9,345

 

 

 

24,957

 

 

 

23,053

 

Amortization of definite-lived intangible assets

 

45

 

 

 

303

 

 

 

136

 

 

 

806

 

Total operating expenses

 

60,746

 

 

 

55,212

 

 

 

176,147

 

 

 

158,581

 

 

 

 

 

 

 

 

 

Income from operations

 

27,365

 

 

 

27,176

 

 

 

75,767

 

 

 

72,301

 

 

 

 

 

 

 

 

Other income (expense):

 

 

 

 

 

 

 

Interest income

 

104

 

 

 

136

 

 

 

358

 

 

 

276

 

Interest expense

 

(887

)

 

 

(1,182

)

 

 

(2,781

)

 

 

(3,336

)

Other income (expense), net

 

880

 

 

 

(283

)

 

 

813

 

 

 

(516

)

Income before income taxes

 

27,462

 

 

 

25,847

 

 

 

74,157

 

 

 

68,725

 

Provision for income taxes

 

6,485

 

 

 

6,005

 

 

 

4,404

 

 

 

15,865

 

Net income

$

20,977

 

 

$

19,842

 

 

$

69,753

 

 

$

52,860

 

 

 

 

 

 

 

 

 

Earnings per common share:

 

 

 

 

 

 

 

Basic

$

1.54

 

 

$

1.46

 

 

$

5.13

 

 

$

3.89

 

Diluted

$

1.54

 

 

$

1.46

 

 

$

5.13

 

 

$

3.88

 

 

 

 

 

 

 

 

 

Shares used in per share calculations:

 

 

 

 

 

 

 

Basic

 

13,544

 

 

 

13,552

 

 

 

13,548

 

 

 

13,556

 

Diluted

 

13,567

 

 

 

13,577

 

 

 

13,570

 

 

 

13,581

 

WD-40 COMPANY

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited and in thousands)

 

Nine Months Ended May 31,

2025

 

2024

Operating activities:

 

 

 

Net income

$

69,753

 

 

$

52,860

 

Adjustments to reconcile net income to net cash provided by operating activities:

 

 

 

Depreciation and amortization

 

6,099

 

 

 

7,186

 

Amortization of cloud computing implementation costs

 

1,265

 

 

 

650

 

Net gains on sales and disposals of property and equipment

 

(87

)

 

 

(141

)

Deferred income taxes

 

(86

)

 

 

539

 

Tax benefit from release of uncertain tax position

 

(11,929

)

 

 

 

Stock-based compensation

 

5,716

 

 

 

5,051

 

Unrealized foreign currency exchange losses

 

348

 

 

 

108

 

Provision for credit losses

 

1,044

 

 

 

325

 

Write-off of inventories

 

693

 

 

 

1,347

 

Changes in assets and liabilities:

 

 

 

Trade and other accounts receivable

 

4,644

 

 

 

(15,771

)

Inventories

 

(2,776

)

 

 

9,137

 

Other assets

 

(6,387

)

 

 

(186

)

Operating lease assets and liabilities, net

 

(17

)

 

 

(26

)

Accounts payable and accrued liabilities

 

(10,001

)

 

 

(347

)

Accrued payroll and related expenses

 

(205

)

 

 

1,915

 

Other long-term liabilities and income taxes payable

 

(94

)

 

 

2,177

 

Net cash provided by operating activities

 

57,980

 

 

 

64,824

 

 

 

 

Investing activities:

 

 

 

Purchases of property and equipment

 

(3,177

)

 

 

(3,359

)

Proceeds from sales of property and equipment

 

329

 

 

 

457

 

Net cash used in investing activities

 

(2,848

)

 

 

(9,103

)

 

 

 

Financing activities:

 

 

 

Treasury stock purchases

 

(9,739

)

 

 

(8,094

)

Dividends paid

 

(37,504

)

 

 

(35,239

)

Repayments of long-term senior notes

 

(800

)

 

 

(800

)

Net proceeds (repayments) from revolving credit facility

 

1,605

 

 

 

(11,592

)

Shares withheld to cover taxes upon conversions of equity awards

 

(2,883

)

 

 

(2,420

)

Net cash used in financing activities

 

(49,321

)

 

 

(58,145

)

Effect of exchange rate changes on cash and cash equivalents

 

(828

)

 

 

(419

)

Net increase (decrease) in cash and cash equivalents

 

4,983

 

 

 

(2,843

)

Cash and cash equivalents at beginning of period

 

46,699

 

 

 

48,143

 

Cash and cash equivalents at end of period

$

51,682

 

 

$

45,300

 

 

Contacts

Media and Investor Contact:

Wendy Kelley

Vice President, Stakeholder and Investor Engagement

investorrelations@wd40.com

+1-619-275-9304