Articles from General Mills
![](https://mms.businesswire.com/media/20250205310900/en/2372592/22/Logo_Totinos-PizzaRolls_cmyk_%281%29.jpg)
Just days before football’s biggest night, Totino’s Pizza Rolls is unveiling its first-ever Big Game commercial “Chazmo Finally Goes Home”, featuring the return of comedic duo Tim Robinson and Sam Richardson as they plan to say farewell to Chazmo, their out-of-this-world, pizza roll-loving friend.
By General Mills · Via Business Wire · February 5, 2025
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Just in time for the most exciting football weekend of the year, Old El Paso™ is back with a winning play: the launch of the new Old El Paso Caramel Dessert Taco Shells. Teaming up with two football greats — Old El Paso superfan defensive powerhouse J.J. Watt and offensive line icon and football food aficionado Jason Kelce — Old El Paso is raising the stakes to unveil this must-have game-day treat.
By General Mills · Via Business Wire · February 4, 2025
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The General Mills Board of Directors has declared a quarterly dividend at the prevailing rate of $0.60 per share, payable May 1, 2025, to shareholders of record as of April 10, 2025. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 126 years.
By General Mills · Via Business Wire · January 28, 2025
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Lucky socks. Rally caps. Eating the same meal. Every football fan has their own game day superstitions to ensure the cheering they do from the couch will help their team win on the field. As football families, the Kelces and the Watts know more than most about game day traditions, which is why Donna, Jason and Kylie Kelce, along with T.J. and J.J. Watt, are teaming up to share their go-to rituals that bring that extra sideline support. Dive into General Mills’ new “Game Day” campaign to see how Jason’s perfectly arranged Lucky Charms marshmallows and J.J.’s Old El Paso taco tower ensure victory for their favorite teams.
By General Mills · Via Business Wire · December 16, 2024
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Iconic cereal brand Cheerios is expanding its portfolio of flavors to introduce a new protein cereal offering to its lineup – Cheerios Protein. With 8 grams of protein per serving, this new Cheerios innovation is answering the call of consumers craving more options with protein.
By General Mills · Via Business Wire · December 12, 2024
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On February 9, Totino’s Pizza Rolls will tackle the 2025 Big Game with a touchdown-worthy debut. For the first time, football fans will see Totino’s Pizza Rolls in prime time on sport’s biggest night, marking General Mills’ return to the Big Game after more than a decade.
By General Mills · Via Business Wire · December 10, 2024
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Fans may have already gotten a taste of the unforgettable “Angel X REESE’S PUFFS” cereal as boxes hit shelves nationwide in October – but the excitement is just beginning. After months of teasing a basketball and fashion collab with the “Double-Double Queen,” the wait is over: introducing the REESE’S PUFFS Duffel Puff Bag.
By General Mills · Via Business Wire · December 2, 2024
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The General Mills Board of Directors has declared a quarterly dividend at the prevailing rate of $0.60 per share, payable February 3, 2025, to shareholders of record as of January 10, 2025. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 126 years.
By General Mills · Via Business Wire · November 18, 2024
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Pillsbury is the go-to choice for holiday baking, making every family gathering deliciously memorable. This year, America’s trusted baking companion, the Pillsbury Doughboy, teamed up with the country’s favorite football mom Donna Kelce to co-host the 52nd Pillsbury Bake-Off™ Contest with the theme “Holiday Family Favorites.”
By General Mills · Via Business Wire · November 14, 2024
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Old El Paso is reuniting with football’s favorite trio of brothers — J.J., T.J. and Derek Watt — to bring more mealtime inspiration this football season. This year, the brothers are taking their taco love to a game-changing new level to prove any of your favorite football foods can be a taco. Derek and T.J. tap into their competitive side in a head-to-head online competition judged by J.J., called “Watt Can Taco,” where they transform popular recipes into tacos. With help from Old El Paso’s versatile roster of seasonings, sauces, soups, taco shells and taco kits, the Watt brothers prove that if you aren’t having Old El Paso on game-day, you’re doing it wrong.
By General Mills · Via Business Wire · October 3, 2024
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When it comes to epic snacking, a great value can be hard to find, but pizza fans know the best option for every occasion is Totino’s Pizza Rolls snacks. And with the value of 10 Totino’s Pizza Rolls for about $1*, it’s easy to share your love of this iconic snack with friends, family, and your local neighborhood alien.
By General Mills · Via Business Wire · October 3, 2024
![](https://mms.businesswire.com/media/20240924395343/en/802145/5/General_Mills_full_color_logo.jpg)
The General Mills Board of Directors has declared a quarterly dividend at the prevailing rate of $0.60 per share, payable November 1, 2024, to shareholders of record as of October 10, 2024. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 126 years.
By General Mills · Via Business Wire · September 24, 2024
![](https://mms.businesswire.com/media/20240917314583/en/2244927/22/ReesesPuffs_Logo.jpg)
This fall, REESE’S PUFFS cereal, a brand with a legacy of being at the forefront of culture, is announcing a tasty new collaboration with the “Double-Double Queen” and all-around dual threat Angel Reese. With a name you can't ignore, REESE’S PUFFS cereal is proud to celebrate Angel’s talents in both basketball and fashion as an ode to the brand’s classic dualities like chocolate and peanut butter, and milk and cereal. In the coming weeks, the basketball all-star and fashion icon will be featured on limited-edition “Angel X REESE’S PUFFS” cereal boxes, showcasing four unique back-of-box designs. The release will be followed by an exciting collaboration later this year that continues to blend her creativity and passions for basketball and fashion.
By General Mills · Via Business Wire · September 17, 2024
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Get ready to turn every family dinner into a cheesy celebration, because Annie’s has officially added MORE real cheese to the famous Mac & Cheese you know and love. Hitting shelves nationwide this month, Annie’s Now Cheesier recipe brings a delightful upgrade to its top mac & cheese flavors with even more ooey gooey real cheese that will have everybunny smiling.
By General Mills · Via Business Wire · September 10, 2024
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In conjunction with its participation at the 2024 Barclays Global Consumer Staples Conference, General Mills (NYSEGIS) provided an update on progress against its three enterprise priorities and reaffirmed its full-year financial outlook for fiscal 2025.
By General Mills · Via Business Wire · September 3, 2024
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To celebrate Universal Pictures’ spectacular film adaptation of “Wicked,” the beloved stage musical that has thrilled and delighted audiences for two decades, Betty Crocker is unleashing two new “Wicked”-inspired treats that are sure to be popular among baking and theater fans — Betty Crocker’s first-ever “mix-to-reveal” kits for Cookie Dough Pops and Cupcakes!
By General Mills · Via Business Wire · August 29, 2024
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The Pillsbury Bake-Off™ Contest is back for the 52nd iteration, and this time the Doughboy is enlisting help from one of Pillsbury’s biggest fans Donna Kelce to celebrate family-favorite holiday dishes and the memories that make them special. Home cooks and bakers nationwide can take their creations from their kitchens to this iconic competition for an opportunity to win the ultimate stamp of approval from Mama Kelce and a celebratory “Hoo, Hoo!” from the Doughboy, along with a grand prize of $50,000.
By General Mills · Via Business Wire · August 28, 2024
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General Mills has been scouting America’s favorite football brothers, Travis and Jason Kelce, since they revealed their top cereals last year on their hit podcast, “New Heights.” Earlier this summer, the Kelces took new positions off the field as cereal co-creators of the historic new General Mills cereal: the Kelce Mix, which combines their top three favorite cereals — Cinnamon Toast Crunch, Lucky Charms and REESE’S PUFFS cereal — in one box.
By General Mills · Via Business Wire · August 26, 2024
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Kid Cudi, the Grammy-award winning artist and cultural icon, is known for his hit songs, but before summer ends, fans will also know him for his love of funnel cakes. As a self-professed funnel cake connoisseur, Kid Cudi never misses the chance to enjoy the sticky sweet treat — and now he’s partnering with Bisquick to bring that same carnival feeling home with the limited-edition Cudi’s Funnel Cake Mix.
By General Mills · Via Business Wire · August 22, 2024
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Wheaties announced today its latest limited-edition box featuring tennis champion and role model for young athletes everywhere, Coco Gauff. Wheaties has been celebrating incredible athletes for more than 100 years, and Gauff’s announcement comes on the heels of sports icon and equality champion Billie Jean King’s box debut earlier this year, and just in time to kick off at the 2024 US Open Fan Week.
By General Mills · Via Business Wire · August 20, 2024
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General Mills (NYSEGIS) today announced Asheesh Saksena has been named Chief Strategy & Growth Officer, effective Aug. 26, 2024. He will report to Jeff Harmening, Chairman and CEO, join the Senior Leadership Team, and have global accountability for the company's comprehensive strategic planning process and for building long-term, sustainable plans and capabilities to accelerate growth. Saksena succeeds Dana McNabb, following her prior appointment to Group President, North America Retail.
By General Mills · Via Business Wire · July 18, 2024
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Box Tops for Education and EGOT-winning, multiplatinum musician and devoted father, John Legend are teaming up for their new Champion Legendary Teachers campaign, to show families that buying Box Tops products and using the Box Tops app is the easiest way to support educators and earn cash for schools this year.
By General Mills · Via Business Wire · July 16, 2024
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Please replace the release dated April 15, 2024 with the following corrected version due to multiple revisions.
By General Mills · Via Business Wire · May 3, 2024
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This Teacher Appreciation Week, Box Tops for Education and Walmart are making it easier than ever for families to support teachers through the new Connected Accounts app feature. Shoppers can now give back to their school of choice by connecting their Walmart account within the Box Tops app to earn cash for schools, without needing to scan or submit receipts. Families can earn when they download the app, connect their account and buy beloved Box Tops participating products at Walmart in-store or online – including General Mills favorites like Big G Cereals, Fruit Roll-Ups™, Betty Crocker™, Annie’s™ Mac & Cheese and more!
By General Mills · Via Business Wire · May 3, 2024
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Wheaties announced today its latest limited edition box featuring icon and activist athlete Billie Jean King, a true Wheaties Champion. While this is King’s first Wheaties appearance, she’s no stranger to firsts on and off the court. She is a highly decorated tennis champion — winning 39 major titles, including a record 20 Wimbledon Championships — and was the first woman athlete to receive the Presidential Medal of Freedom. She’s also the first woman to have a sports venue named in her honor, and the first woman to earn over $100,000 in prize money in a single tennis season. Through her activism and drive, King has changed the perception of women’s sports.
By General Mills · Via Business Wire · May 2, 2024
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General Mills (NYSEGIS) today announced it has completed the acquisition of Edgard & Cooper, one of Europe’s leading independent premium pet food brands. With this transaction, the company further advances its Accelerate strategy, including the prioritization of its core markets, global platforms and local gem brands to drive sustainable, profitable growth and top-tier shareholder returns over the long term.
By General Mills · Via Business Wire · April 30, 2024
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General Mills (NYSEGIS) today released its 2024 Global Responsibility Report, detailing progress the company made across three priority areas – Planet, People and Food – during its 2023 fiscal year, June 1, 2022, through May 28, 2023. The report marks General Mills’ 54th year of reporting on its environmental and social impact, reinforces the company’s commitment to transparency, and features how General Mills is Standing for Good, a pillar of its Accelerate business strategy.
By General Mills · Via Business Wire · April 18, 2024
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General Mills has joined TOMORROW X TOGETHER, also known as TXT, in a harmonious partnership to bring the refreshing energy of Gen Z’s most iconic band to your breakfast table. Together they're releasing special-edition TXT cereal boxes with General Mills’ iconic brands, featuring cutout standees so TXT fans can have a free-standing display of each band member to add to their memorabilia collection and celebrate the group's recent 6th Mini Album minisode 3: TOMORROW release.
By General Mills · Via Business Wire · April 16, 2024
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St. Patrick’s Day is around the corner and our favorite leprechaun is nowhere to be found! For the first time, Lucky has taken his mischievous tricks to the next level and used his charms’ powers to disappear from limited-edition boxes of the magically delicious cereal. In an effort to catch the popular leprechaun, Lucky Charms is releasing a line-up of trap-inspired fun to help cereal lovers bring Lucky back to his box.
By General Mills · Via Business Wire · February 20, 2024
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General Mills (NYSEGIS) today announced the retirement of Shawn O’Grady, Group President, North America Foodservice (NAF). To facilitate a smooth transition, O’Grady will move into a Senior Advisor role until his retirement early this summer. Effective Feb. 16, 2024, Jon Nudi, currently Group President, Pet and International, will add NAF to his oversight. Pankaj Sharma, currently President, U.S. Meals & Baking Solutions operating unit, will be promoted to Segment President, NAF. Sharma will report to Nudi and join the General Mills Senior Leadership Team.
By General Mills · Via Business Wire · February 7, 2024
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This playoff season, legends are coming together on and off the field with the launch of new Old El Paso™ Cinnamon Toast Crunch™ Dessert Taco Shells. These Stand ‘N Stuff™ dessert shells feature the crunch fans love from Old El Paso, now blasted with Cinnamon Toast Crunch’s iconic Cinnadust™ for an unbeatable treat.
By General Mills · Via Business Wire · February 5, 2024
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General Mills, Inc. (NYSEGIS) announced today that Chairman and Chief Executive Officer Jeff Harmening and Chief Financial Officer Kofi Bruce will be featured speakers at the Consumer Analyst Group of New York (CAGNY) Conference in Boca Raton, Florida, on Feb. 20, 2024. A webcast of the live presentation is scheduled to begin at 7 a.m. CT, and a replay of the event will be available at www.generalmills.com/investors.
By General Mills · Via Business Wire · February 5, 2024
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For the first time ever, Totino’s™ Pizza Rolls™ is bringing hot-and-ready deliveries right to your front door, providing the ultimate Big Game snacking experience. Available only on Sunday, Feb. 11, via DoorDash and Uber Eats platforms, football and snacking fans in select areas of Las Vegas, Los Angeles and New York City can select from a menu of special-edition recipes and have the Pizza Rolls dropped off at their door by a fleet of Totino’s-only delivery drivers – hot and ready to eat.
By General Mills · Via Business Wire · February 1, 2024
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New LOADED cereal delivers more of favorite brands like Cinnamon Toast Crunch, Cocoa Puffs and Trix, but now loaded with delicious vanilla crème. To celebrate, General Mills is dropping a limited-edition collection of swag because LOADED is not just rich in flavor, but offers fans a chance to live the *Cereal* Rich lifestyle.
By General Mills · Via Business Wire · February 1, 2024
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Cheerios is bringing back its beloved Happy Heart Shapes in honor of American Heart Month with a fun new twist. To celebrate five years of Happy Heart Shapes and the role Cheerios can play in supporting Americans who want to live a heart-healthy lifestyle, Cheerios is launching special-edition boxes featuring names of those who inspire you to make heart healthy choices.
By General Mills · Via Business Wire · January 30, 2024
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Yoplait, the dairy brand dedicated to making delicious snacks for the whole family to enjoy, is welcoming Yoplait Protein to its lineup — a dairy snack unlike any other product currently in the yogurt aisle thanks to its “trifecta” of taste, value and nutrition.
By General Mills · Via Business Wire · January 16, 2024
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As the Big Game approaches, Totino’s™ Pizza Rolls™ is making a bold play to rescue football fans from disappointing pizza delivery experiences in a new ad campaign airing during playoff season. In partnership with comedian and actor Pete Davidson, Totino’s aims to dethrone traditional flat pizza and help fans experience game day with Pizza Rolls snacks that are a touchdown in every bite.
By General Mills · Via Business Wire · January 8, 2024
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General Mills and long-standing partner UNCF (United Negro College Fund) are hosting the 34th annual Dr. Martin Luther King, Jr. Holiday Breakfast -- returning in-person -- as a community, to honor Dr. King’s life and legacy. Dr. Yohuru Williams, distinguished university chair, professor and founding director of the Racial Justice Initiative at the University of St. Thomas will lead a moderated conversation with author, literary advocate, and cultural influencer Marley Dias. The event will be held at the Minneapolis Convention Center on Jan. 15, 2024, from 8 to 9:30 a.m. Doors open at 7 a.m., and tickets are available at MLKBreakfast.com.
By General Mills · Via Business Wire · December 14, 2023
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General Mills, Inc. (NYSEGIS) today announced several changes to its senior leadership team to further advance the company’s enterprise strategy, Accelerate.
By General Mills · Via Business Wire · December 6, 2023
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The General Mills Board of Directors has declared a quarterly dividend at the prevailing rate of $0.59 per share, payable February 1, 2024, to shareholders of record as of January 10, 2024. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 125 years.
By General Mills · Via Business Wire · November 14, 2023
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This fall, Mott’s Fruit Flavored Snacks is launching Snacks & Stories, a book redemption program in partnership with Penguin Random House to celebrate culture, family and community by making it easier for families everywhere to fill their home with multicultural stories they can read together. Through May 2024 families who purchase one box of Mott’s Fruit Flavored Snacks and redeem their receipt by July 2024 can receive one of 16 children’s books. Families may get up to 16 children’s books that celebrate multiculturalism with qualifying purchases.
By General Mills · Via Business Wire · October 25, 2023
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General Mills, Walmart and Sam’s Club announced a collaboration today to help accelerate the adoption of regenerative agriculture on 600,000 acres in the U.S. by 2030. This represents the approximate number of acres General Mills engages to source key ingredients for its products sold through Walmart and Sam’s Club. Initial projects will be supported through grants administered by the National Fish and Wildlife Foundation (NFWF) and seek to advance regenerative agriculture outcomes across a variety of crops, including wheat, in the Northern and Southern Great Plains.
By General Mills · Via Business Wire · October 17, 2023
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The General Mills Board of Directors has declared a quarterly dividend at the prevailing rate of $0.59 per share, payable November 1, 2023, to shareholders of record as of October 10, 2023. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 125 years.
By General Mills · Via Business Wire · September 26, 2023
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In conjunction with its participation at the 2023 Barclays Global Consumer Staples Conference, General Mills (NYSEGIS) provided an update on progress against its three enterprise priorities and reaffirmed its full-year financial outlook for fiscal 2024.
By General Mills · Via Business Wire · September 6, 2023
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Old El Paso™ is huddling with football’s hottest trio — J.J., T.J. and Derek Watt — to upgrade game day food options. While the brothers might compete over everything from who makes the best taco to who can eat the most tacos, they can all agree that there’s no better football meal than a Tex-Mex feast with Old El Paso. The Watt brothers and Old El Paso have the plays to tackle typical tailgate foods with “So. Many. Pasobilities” from Old El Paso’s versatile product roster, from seasonings and sauces to taco shells and taco kits that add a kick better than any field goal.
By General Mills · Via Business Wire · August 29, 2023
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Monsters Cereals featuring Halloween’s hottest haunters are back on shelves this summer and are now joined by the new Carmella Creeper. The fan-favorite lineup first came together to release “The Monster Mash” song in 2021 in celebration of the crew’s 50th anniversary, and it was a hit. Now, DJ Carmella is dropping what’s sure to be the hottest song of spooky season: “Monster Mash Remix.” Carmella has remixed the chart-topping single with an edgy, EDM sound for a new generation of Monsters Cereal fans.
By General Mills · Via Business Wire · August 23, 2023
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Just in time for back-to-school season, Blue Buffalo, the nation's leading natural pet food brand, is partnering with actress and mom of two, Jenna Dewan, to offer healthy ways for the whole family – including our furry family members – to ease back into the busy school year routine.
By General Mills · Via Business Wire · August 22, 2023
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The snacking collab you’ve been waiting for is here – Totino’s™ Pizza Rolls™ and gaming collective FaZe Clan Inc. (“FaZe Clan”) are back, this time filling its newest pizza roll with one of the most popular and tangy mealtime favorites – Orange Chicken!
By General Mills · Via Business Wire · August 9, 2023
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As students get ready to go back to school this fall, teachers and parents are reminded how much it costs to not only go back to school but also the hidden costs of school supplies and related expenses throughout the year with nearly 50% of parents saying items are too expensive1. To help ease that burden, Box Tops for Education is giving 100 participants a chance to win $1,000 for themselves and $1,000 in Box Tops for the Box Tops-enrolled school of their choice just by continuing to shop for their favorite Box Tops participating products including General Mills products and scanning their receipt in the Box Tops app.
By General Mills · Via Business Wire · July 26, 2023
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General Mills interrupts your morning social scrolling to bring BIG news to the breakfast table: family-favorite cereals like Cinnamon Toast Crunch and Cheerios now deliver 20% of the Daily Value of Vitamin D – twice the previous amount – with the majority of Big G Cereals to follow in the coming weeks. As the category leader, General Mills is the first to broadly roll out this important nutrition upgrade across most of its Big G Cereals and is championing the effort in its new Goodness We Grow Up On campaign.
By General Mills · Via Business Wire · July 20, 2023
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Wheaties announced today that its latest legendary orange box features professional football athletes and brothers J.J. Watt and T.J. Watt. From the backyard to the big game, the Watt brothers have always prioritized family and community throughout their historic football careers—making them the perfect Wheaties Champions and first-ever brother pair to be featured on the Wheaties box.
By General Mills · Via Business Wire · July 11, 2023
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Häagen-Dazs is bringing luxury to the yogurt aisle with the debut of Häagen-Dazs Cultured Crème. Inspired by the rich taste and texture of the indulgent ice cream, Cultured Crème offers a new way for tastemakers to experience what they love about yogurt and ice cream in one snack. Made with the finest ingredients, including fresh milk and cream, and real fruit, Cultured Crème contains no colors from artificial sources or artificial flavors, and is made from a unique blend of dairy cultures, all in under nine ingredients.
By General Mills · Via Business Wire · June 6, 2023
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General Mills (NYSEGIS) has been recognized on the USA Today list of America’s Climate Leaders 2023. This prestigious award is presented by USA Today and Statista Inc., the world-leading statistics portal and industry ranking provider.
By General Mills · Via Business Wire · May 24, 2023
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Lucky the Leprechaun is teaming up with one of the most magical creatures to announce the limited-edition Lucky Charms Hidden Dragon cereal. The latest innovation from the beloved cereal brand brings the same magically delicious taste you know and love with a majestic, mythical spin.
By General Mills · Via Business Wire · May 24, 2023
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Nature Valley is inviting everyone to savor the summer with its newest innovation, Nature Valley Savory Nut Crunch Bar, the first savory snack from the number one selling bar brand. Available in three flavors — Everything Bagel, White Cheddar and Smoky BBQ — each flavor profile creates an entirely new Nature Valley experience in one crispy nut bar, a departure from the classic Oats ‘n Honey bars that its fans know and love.
By General Mills · Via Business Wire · May 16, 2023
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This Mother's Day, Pillsbury wants you to skip the long waits at restaurants and give mom what she really wants — a bouquet of her favorite brunch bites courtesy of the Doughboy. Pillsbury is making this Mother’s Day special, easy and sweet by releasing edible Brunch Bouquets featuring its iconic Pillsbury™ Cinnamon Rolls, Biscuits and Crescent Rolls, arranged in a beautiful and visually stunning display that mimics a traditional floral bouquet.
By General Mills · Via Business Wire · May 4, 2023
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General Mills (NYSEGIS) today announced Lanette Shaffer Werner has been named Chief Innovation, Technology and Quality (ITQ) Officer, effective June 1, 2023. She succeeds Jodi Benson, who is retiring in July.
By General Mills · Via Business Wire · May 4, 2023
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General Mills today announced a voluntary national recall of two-, five- and 10-pound bags of its Gold Medal Unbleached and Bleached All Purpose Flour with a “better if used by” date of March 27, 2024, and March 28, 2024. The recall is being issued for the potential presence of Salmonella Infantis, which was discovered during sampling of the five-pound bag product.
By General Mills · Via Business Wire · April 28, 2023
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General Mills (NYSEGIS) today released its annual Global Responsibility Report, highlighting actions and progress made across three priority areas – Planet, People and Food – during its 2022 fiscal year, June 1, 2021 through May 31, 2022. The report details how General Mills is Standing for Good, a core pillar of its Accelerate strategy, and marks the company’s 53rd year of transparent reporting on its environmental and societal impact.
By General Mills · Via Business Wire · April 18, 2023
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In anticipation of Marvel Studios’ “Guardians of the Galaxy Vol. 3,” in theaters May 5, several popular General Mills’ products are undergoing an out-of-this-world transformation inspired by the beloved band of misfits from the film. Iconic mascots like Lucky the Leprechaun and Trix Rabbit will don new outfits – inspired by the Guardians team suits – on six highly collectible cereal boxes, while fans can also get their hands on special versions of cereal bars and Groot-Gurt – a Guardians-inspired takeover of Go-Gurt.
By General Mills · Via Business Wire · April 18, 2023
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As part of General Mills’ commitment to advance regenerative agriculture, the company today shared several new initiatives across its brands and through consumer-facing efforts that aim to protect the planet and support farmers. Strategic partnerships with American Farmland Trust and Rodale Institute will accelerate regenerative agriculture techniques across key regions in California and the Northern Great Plains.
By General Mills · Via Business Wire · April 4, 2023
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General Mills (NYSEGIS) has been named by Fortune as one of America’s Most Innovative Companies, ranking No. 1 in its industry and 79 overall.
By General Mills · Via Business Wire · April 3, 2023
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Cinnamon Toast Crunch Cinnamojis are back with their absurd antics – and this time they are gearing up to square off against each other. The beloved Cinnamojis are busting outside the cereal bowl as they make their debut in the WWE ring, lucha libre-style.
By General Mills · Via Business Wire · March 21, 2023
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Making New Year’s resolutions is pretty simple, but actually keeping them is a different story. Three in four (74%) Americans say they’ll fall off their health and wellness resolutions at some point in the year, with most (60%) falling off by March. To help people hit the reset button as many times as they might need throughout the year, Fiber One™ is launching a new “Fall Off Forgiveness” program – an “insurance policy” sweepstakes to help resolutioners get back on track while still enjoying treats, without the fear of a setback.
By General Mills · Via Business Wire · March 7, 2023
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In celebration of National Sleep Awareness Month, Blue Buffalo, the nation's leading natural pet food company, is announcing a partnership with actress and real-life cat parent Angela Kinsey to offer healthy sleep solutions for cats and cat parents. Kinsey is best known for her portrayal as the beloved cat lady Angela Martin on The Office.
By General Mills · Via Business Wire · March 1, 2023
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In honor of February being American Heart Month, Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health in a way that doesn’t have to feel so serious – over a bowl of cereal.
By General Mills · Via Business Wire · February 1, 2023
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Halo Top is heating things up this winter with the introduction of a new line of Halo Top Desserts, including Light Cake Mix Single-Serve Cups and Light Baking Mixes for fudge brownies and peanut butter chocolate chip cookies. In true Halo Top fashion, the light baking mixes have all the flavor of classic baked goods, but with 1/3 fewer calories than the leading category mix*.
By General Mills · Via Business Wire · January 31, 2023
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The General Mills Board of Directors today declared a quarterly dividend at the prevailing rate of $0.54 per share, payable May 1, 2023, to shareholders of record as of April 10, 2023. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 124 years.
By General Mills · Via Business Wire · January 30, 2023
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Everything is better when Mini. That’s why General Mills has created a Minis Breakfast Bundle to minify your morning and complement the nationwide release of its new Minis cereal, teeny versions of fan-favorites Cinnamon Toast Crunch, Trix and REESE’S PUFFS, following an initial limited drop. The bundle is complete with mini kitchen items for cooking up an itsy-bitsy breakfast, as well as even mini-er surprises for fans to use on the back-of-the-box kitchens.
By General Mills · Via Business Wire · January 25, 2023
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Fans asked, Chex MixTM answered—with a little help from hip-hop legend Sir Mix-A-Lot. After years of calls, petitions, and social media pleas, Chex Mix is bringing the beloved bagel chip back to Traditional Chex Mix. To remix the classic in a way only Sir Mix-A-Lot and Chex Mix can, the mix master is releasing a remix of his hit “Baby Got Back” for the first time in the song’s 30-year history.
By General Mills · Via Business Wire · January 10, 2023
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General Mills and UNCF’s 33rd annual Dr. Martin Luther King Jr. Holiday Breakfast will return in-person for the first time since 2020 with a corresponding virtual program. Former senior advisor to U.S. President Barack Obama, businesswoman and best-selling author Valerie Jarrett will share keynote remarks followed by a moderated conversation. The hybrid event will be held at the Minneapolis Convention Center on Jan. 16, 2023, from 8 a.m. to 9:30 a.m. CST. Tickets are available at MLKBreakfast.com.
By General Mills · Via Business Wire · December 27, 2022
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General Mills (NYSEGIS) has been named to the Dow Jones Sustainability World Index (DJSI World) and the Dow Jones North America Index (DJSI North America) for the fifth consecutive year.
By General Mills · Via Business Wire · December 15, 2022
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General Mills has been recognized by Newsweek as one of America’s Most Responsible Companies, ranking No. 2 overall and No.1 in the Consumer Goods industry. This prestigious award is presented by Newsweek and Statista Inc., the world-leading statistics portal and industry ranking provider.
By General Mills · Via Business Wire · December 7, 2022
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Pet parents everywhere have spent much more time at home with their furry family members over the past few years and as a result, are more tuned in than ever to their unique needs, like their dietary health. Studies have shown that digestive issues and skin sensitivities are among the top reasons pet parents take their furry family members to the veterinarian. But what many pet parents don’t know is that these issues are often linked.
By General Mills · Via Business Wire · November 16, 2022
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The General Mills Board of Directors today declared a quarterly dividend at the prevailing rate of $0.54 per share, payable February 1, 2023, to shareholders of record as of January 10, 2023. General Mills (NYSEGIS) and its predecessor company have paid dividends without interruption for 124 years.
By General Mills · Via Business Wire · November 14, 2022