Articles from WSC Sports

The Sports Explorers blends live-action highlights with The Squad, original animated characters who tell sports stories for the next generation of fans. WSC Studios produces the new series through a creative collaboration with ESPN.

WSC Sports launches WSC Studios, an in-house creative studio built to inspire and entertain the next generation of sports fans. The studio blends the excitement of sports with kids-first storytelling to help organizations build bonds that will last a lifetime.

Strategic partnership lets rights holders extend their reach and deepen fan engagement through TikTok's vetted creators, brand-safe and at scale. 

MADRID, May 15, 2026 (GLOBE NEWSWIRE) -- LALIGA recently premiered GOALITOS, its first original children’s series created in collaboration with WSC Sports. The innovative animated project combines entertainment, education and advanced GenAI technology to deliver a dedicated space for younger fans while reinforcing the values of sports in a safe and engaging environment.

New operating model integrates content creation, data, and commercial activation into a unified system that turns live moments into measurable revenue

The acquisition expands WSC Sports’ platform with a sponsorship activation layer, enabling rights holders to drive deeper fan engagement and provide greater value to their brand partners

The new comparative cross-generational report maps how Gen X, Millennials, and Gen Z watch, follow, and respond to sports content across devices, platforms, and formats